Project

Animation of 20 logotypes of Slavimir Stojanović

OUR JOB

# Scenario for logo transitions
# Motion graphics

ABOUT THE CLIENT

Slavimir Stojanović is one of Balkans' most prominent designers and artist. It was a true honor and big responsibility to work on animation of his logotypes, since they contain high graphic accuracy and a great dose of wit.

THE BRIEF

The request was to animate 20 logotypes and make one arresting and clean video out of it. Slavimir Stojanović presented the video at the retrospective exhibition of his works “Comlicate Simply”.

THE CHALLENGE

It was difficult to make animations as proficient as Slavimir’s logotypes are. The goal was to make clever and characteristic animations, not to make any effect of transition. Each transition was adjusted to the message of the logotype. It was demanding to keep the viewer interested and leave him asking for more.